2023 Parade and Festival
Saturday, April 22, 2023
10 am - 5 pm, Parade at noon
*New this year: the Spring Antique Faire will be held the following weekend on Sunday, April 30
Rain or Shine!
Please keep your furry friends at home ~ this event is extremely crowded could be overwhelming for your animal.
Theme: “There’s No Place Like Home” - Celebrating the Parade’s 40th Ruby Jubilee
Celebrating why Petaluma is the best place on Earth to call home!
The 2023 parade highlights 40 years of tradition in Petaluma and is an opportunity to celebrate our community, our history, and our great sense of fun! This year we ask you to join in celebrating the Ruby Jubilee Anniversary and the theme “There’s no Place Like Home” which will incorporate artistic visions from the Land of OZ, Ruby Slippers, our amazing Earth (as it’s also EARTH DAY), and what makes Petaluma such a special Hometown. This year’s parade should inspire and bring smiles to the masses. It’s our day to shine, celebrate with our community, and show off all of the wonderful qualities Petaluma is known for that makes it the best place on Earth to call home. The parade will showcase over 100 units with approximately 3,000 participants and 200 volunteers.
The Butter & Egg Days Festival is a feast for the entire family offering a wide variety of festival foods, crafts, arts, two large “kid areas,” and so much more all spread over four city blocks. The strength of Petaluma’s giving culture is well documented we are excited and honored to celebrate the generosity and compassion of those that make up the very fabric of our community.
Parade entrants will need to incorporate the theme “There's No Place Like Home” into their float design. The theme gives nonprofits, businesses, organizations, and individuals lots of options for showing off their creativity in their designs. All parade entries will be judged on how well their entry portrays the Parade theme of “There's No Place Like Home.”
The Butter & Egg Day festivities kick off on April 15th with the Opening Ceremonies at the Petaluma Historical Library and Museum (20 Fourth St), from noon to 1 pm. Mayor Kevin McCDonnell will read a proclamation honoring the Grand Marshal and Good Eggs. Come see the display of hearts or visuals that show the heart of our community.
One week later on Saturday, April 22nd the Parade steps off at noon and will march through the historic downtown, surrounded by a festival of fun and activities from 10 am to 5 pm.
Clover Sonoma will return to lead the Clover Kids’ Parade, which precedes the main parade at 11:30 am with a procession of preschoolers and primary grade youngsters and their families.
FRIENDS OF THE PARADE BUTTONS
|Adobe Road Winery||10% Off|
|Goblin Bros Games and Gear ||10% Off|
|Grand Central Petaluma||$1 for drip coffee|
|Hank's ||10% off Guest Check|
|Ivy's Hideout||10% Off|
|Marmalade Sky Floral Design||20% off all purchases|
|Rebuilding Together Petaluma||Trucker Hat - $20|
|Taps On The River||10% off Guest Check|
|The Hunter & the Bird||20% off Chick City apparel|
Petaluma Egg Farm's 2023 Cutest Little Chick Contest
Petaluma Egg Farm is excited to host the 37th annual Cutest Little Chick in Town Contest. We can’t wait to see all of the creative and cute costumes!
The contest will take place in front of Copperfield’s Book Store on Kentucky St at 10:15am (Check-in at 9:45 am).
Pre-registration is required to participate. Entry deadline is Wednesday, 4/19. No registrations day of event. There is a maximum of 60 participants.
Event is full - click below to join the waitlist!
Join the 2023 Cow Chip & Donkey Apple Contest!
It’s all in good-natured fun at the “Cow Chip Throwing Contest” where local celebrities compete for bragging rights.
Come watch our Petaluma Police and Firefighters as they face off in the annual ‘battle of the badges.’ Cheer on Miss Sonoma County Princesses and City Council members as they try to hit the bullseye!
Adults and kids are welcome to participate! SIGNUP - DAY OF EVENT ONLY ~ Check in at 9am ~ Cow Chip Table next to the Parade Judging Stand, in front of the Mystic Theater. Let the chips fall where they may ~ join in the fun of one of the highlights of Butter & Egg Days activities and vie for FAME and FORTUNE as the ‘Top Tosser’ for 2023!
Saturday, April 22 - 10am
In front of The Mystic Theater on Petaluma Blvd
Festival Site Plan
FESTIVAL PARTICIPANT LIST SORTED BY SPACE NUMBER
|Space #||Company Name||Category||Type of Media|
|A01||Amy's Drive Thru||Parade Sponsor|
|A02||Amy's Kitchen||Parade Sponsor||Information|
|A03||Rebuilding Together Petaluma, Inc||Non Profit||Display/Distribute Info|
|A04||City of Petaluma - Water Conservation||Non Profit||Information|
|A05||Elegant Toes||Handmade Artist||Jeweler|
|A06||Tie Dye Planet||Handmade Artist||Tie Dye|
|A07||Sonoma County Democratic Party||Non Profit||Display/Distribute Info|
|A08||Maria de Lourdes Victoria Author||Non Profit||Books|
|A09||ma's trading company||Wholesale/Importer Artist||Kids Stuff|
|A10||Light it up toys||Wholesale/Importer Artist||Toys|
|A13||Hadithi Interculturals||Wholesale/Importer Artist||leather|
|A14||Café Puente||Non Profit||Display/Distribute Info|
|A15||Charles M. Schulz Museum||Non Profit||Non Profit|
|A16||Ladybirds Flora and Adornments||Handmade Artist||Plants|
|A17||Doran Handmade Jewelry||Handmade Artist||Jeweler|
|A20||Petaluma Mothers Club||Kids Activity||Display/Distribute Info|
|A21||B.A.C.A.||Non Profit||Display/Distribute Info|
|A22||Thornkat Designs||Handmade Artist||Clothing|
|A23||Petaluma City Schools||Non Profit||Display/Distribute Info|
|A24-25||Thats a wrap Sonoma||Wholesale/Importer Artist||Crystals|
|A26||Shelbe Shop||Handmade Artist||Clothing|
|A27||Damsel In Defense||Wholesale/Importer Artist||Self Defense|
|A28||Pacific Empire Chorus||Non Profit||Display/Distribute Info|
|A29||Community Action Partnership of Sonoma County||Non Profit||Display/Distribute Info|
|A30||The Didi Jewelry Project||Handmade Artist||Clothing/Jewelry|
|A31||Buddy's Farm||Handmade Artist||Candles & Honey|
|A41||West Petaluma Living||Small Commercial Business||Magazine|
|A42||Crumbl Cookies Petaluma||Handmade Artist||Gourmet pre-packaged Food|
|A43||Natural Accents||Handmade Artist||Jeweler|
|A44||Foolish Pride Leather||Handmade Artist||leather|
|A45||The LIME Foundation||Non Profit|
|A46||Yves' Fine Jewelry||Handmade Artist||Jeweler|
|A47||Petaluma River Park Foundation||Non Profit||Display/Distribute Info|
|A48||MONOLISA||Handmade Artist||Bags & Jewelry|
|A49||Clementine the Amazing||Kids Activity||Facepainter|
|A51||Recology Sonoma Marin||Parade Sponsor||Information|
|A52||Frog1Frog2||Handmade Artist||Home Goods|
|A53||Peruvian Treasures||Handmade Artist||Jeweler|
|A54||North Bay Rowing Club||Non Profit||Display/Distribute Info|
|A56||Luminous Chiropractic||Small Commercial Business||Chiropractor|
|A57||Art Play||Handmade Artist||Kids Stuff|
|A58||Holiday Pop||Handmade Artist||Cards|
|A59||North Bay Animal Services||Parade Non-Commercial/Non-Profit||Float|
|A60||Chelsey Morning Ceramics||Handmade Artist||Ceramics|
|A61||WildKind Jewelry||Handmade Artist||Jeweler|
|A62||Marin/Sonoma Mosquito & Vector Control District||Non Profit||Health|
|A63||Rebounderz Indoor Trampoline Park||Small Commercial Business||Entertainment|
|A64-65||Friedman's Home Improvement||Parade Sponsor||Information|
|A66||Sueño De Princessa||Handmade Artist||Bows|
|A67||Can Can Cleanse||Wholesale/Importer Artist||Gourmet pre-packaged Food|
|070||LeafFilter Gutter Protection||Sponsor||Home Improvement|
|072||NaturesTech Inc.||Handmade Artist||Skin Care|
|073||Yo Llamas Artz||Handmade Artist||Clothing|
|074||Reclaimed Designs||Handmade Artist||Woodwork|
|076||Little Miss Gypsy||Handmade Artist||Jeweler|
|077||BoHo Lounge||Handmade Artist||Clothing/Jewelry|
|078||AAA Auto Repair||Sponsor||Display/Distribute Info|
|080||Island Goddess||Wholesale/Importer Artist||Clothing & Jewelry|
|081||Fleur Design||Handmade Artist||Art|
|082||Legends Baseball and Softball Camps||Small Commercial Business||Information|
|083||Withered West/ Sunshinegirl&Co||Handmade Artist||Leather|
|084||The Mystic Oasis||Handmade Artist||Jeweler|
|085||Bryerton's Roasted Almonds||Handmade Artist||Gourmet pre packed Food|
|086||SCI-FIT (Spinal Cord Injury Functional Integrated Therapy)||Small Commercial Business||Display/Distribute Info|
|087||Angela’s Jewelry||Wholesale/Importer Artist||Clothing/Jewelry|
|088||J&S||Handmade Artist||Garden Products|
|089||Gourmonade||Wholesale/Importer Artist||Gourmet pre-packaged Food|
|090-091||Clover Sonoma||Parade Sponsor||Gourmet pre-packaged Food|
|092||The Hunter & The Bird||Merchant||Clothing & Gifts|
|093||Sonoma Sauces||Handmade Artist||Gourmet pre-packaged Food|
|094||Petaluma Womans Club||Non Profit||Information|
|095||Redwood Chiropractic||Small Commercial Business||Chiropractor|
|096||Rip City Riders||Non-Profit||Motorcyle|
|097||Polly Klaas Foundation||Non Profit||Display/Distribute Info|
|099||Sonoma Clean Power||Parade Sponsor|
|ROAMING||Mariposa Ice Creamery||Handmade Artist||Gourmet pre-packaged Food|
|103||Scenthound Petaluma||Parade Sponsor||Display/Distribute Info|
|105||Cartera Bags||Handmade Artist||Bags|
|106||Petaluma Film Alliance||Non Profit||Display/Distribute Info|
|107||Culinarian Bookshop||Small Commercial Business||Books|
|111||Sonoma-Marin Area Rail Transit (SMART)||Sponsor||Display/Distribute Info|
|112||Alice Reva Designs||Handmade Artist||Tie-Die|
|113||Mac's Topicals||Handmade Artist||Gourmet pre packed Food|
|114||Crappy Crafts||Handmade Artist||Woodwork|
|115||Suncatcher Daydream||Handmade Artist||Art|
|116||Sparks Ceramics||Handmade Artist||Ceramics|
|117-118||SIP Seriously Imbibed Products||Handmade Artist||Art|
|119||Farmhouse Artisan Market||Sponsor||Cannabis Delivery Info|
|2 Carts||Mercadito El Gordo||Wholesale/Importer Artist||Roaming Carts|
|2ND||Perry Farms Petting Zoo||Kids Activity||Petting Zoo|
|2nd Street||B & B Pony Party||Kids Activities||Pony Rides|
|B||Bike Petaluma||Non Profit||Bikes|
|Beer Booths||HenHouse Brewing Company||Parade Sponsor||Vehicle|
|Beer Booths||Lagunitas Brewing Co.||Parade Sponsor||Float|
|Breakfast||7-11 Lions Club||Food Vendor||Breakfast|
|F-A||Sonoma Teriyaki||Food Vendor||Asian|
|F-B||Ortega's Market||Food Vendor||Hispanic|
|F-C||California Corn||Food Vendor||American|
|F-D||Kona Ice of Central Santa Rosa||Food Truck||Dessert|
|F-E & F-J||Aroma Concessions||Food Vendor||American|
|F-F||Gourmet Faire||Food Vendor||American|
|F-G||3 Hermanos Mexican Grill||Food Truck||Mexican|
|F-H||Stockhome||Food Vendor||Middle Eastern|
|F-i||Uncle Mikes Giant Sausage||Food Vendor||American|
|F-K||Aunt Betty's #2 Gourmet Corn Dogs||Food Vendor||American|
|F-L||The Wurst||Food Vendor||American|
|F-M||Tortilla Real||Food Vendor||Hispanic|
|F-N||Lucky Pop Kettle Corn||Food Vendor||Kettle Corn|
|F-O||Petaluma Elks Lodge #901||Food Vendor||American|
|F-P||Bodega Bay Oyster Company||Food Vendor||Oysters|
|F-Q||Rose's Burgers & Brats, LLC||Food Vendor||American|
|KID ZONES||Party Jumps||Kids Activities||Jumpies|
|W1-2||Down Under Industries||Parade Sponsor||Display/Distribute Info|
There is currently a waitlist for Exhibitors and Food Vendors. Email us to be put on the waitlist.
When is the 2023 parade? Saturday, April 22 from 10a to 5p, with the parade from 12 Noon to 2pm.
What is the theme? “There’s No Place Like Home” - Celebrating the Parade’s 40th Ruby Jubilee
How do I enter my child in the Cutest Little Chick Contest? This much-loved community contest takes place at the Butter & Egg Days Parade at 10:15 am in front of Copperfield's Books (140 Kentucky St). The Cutest Little Chick Contest is put on by Petaluma Egg Farms. Call (707) 763-0921 to sign up. Participants are invited to ride in their float in the parade after the competition as well!
What is the parade route? The parade begins at Walnut Park (4th & D Streets), proceeds North on Fourth Street to Kentucky Street, takes a right on Washington Street heading East, takes another right onto Petaluma Blvd North heading South, and disbands back at Walnut Park. View 2023 parade map HERE.
When is the festival and where is it located? The festival begins at 10 am and ends at 5 pm. Music, family fun activities, a multitude of food vendors, beverage gardens, arts & crafts booths, samplings, and more will be available. The festival takes place on 4th Street, Western Avenue between Kentucky Street and Petaluma Blvd North, B Street, 2nd Street, and in the A Street Parking Lot.
Where are the awards announced and when? The Awards ceremony for all parade categories will take place at approximately 3 pm on the steps of the Petaluma Historical Library & Museum at 20 4th Street, located on the corner of B Street & 4th Street.
How many people attend the event? We have over 30,000 spectators, in addition to over 3,000 participants in the parade, and over 240 volunteers that help run it.
How long has this Parade been taking place? Since 1982, it's currently in its 39th year! This event was "resurrected" from the original "Egg Days Parade" that celebrated our booming egg industry at the turn of the 20th Century. The last Egg Days Parade took place in 1926.
Why are the streets closed? There is a parade and festival so we have to clear the streets in order to make way for it.
What streets are closed and when? There are a number of street closures:
Petaluma Boulevard between Washington St. and “D” St., from 10:30 AM to 3 PM;
- Kentucky Street between “B” Street and Washington Street, from 7 AM to 3 PM;
- Second Street between “B” Street and “D” Street, from 5 AM to 6 PM,
- Fourth Street between “I” Street and “B” Street, from 10:30 AM to 2 PM;
- Fifth Street between “I” Street and “D” Street, from 7 AM to 2 PM;
- “A” Street Parking Lot from 5 AM to 6 PM;
- “B” Street between Second Street and Petaluma Boulevard from 5 AM to 6 PM;
- “B” Street between Petaluma Boulevard and Sixth Street, from 5 AM to 6 PM;
- “C” Street between Petaluma Boulevard and Second Street, from 7 AM to 3 PM;
- “C” Street between Petaluma Boulevard and Fifth Street, from 7 AM to 3 PM;
- “D” Street between First Street and Sixth Street, from 10:30 AM to 3 PM;
- Water St. between Washington St. and Petaluma Boulevard, from 7 AM to 6 PM;
- Washington St. between Keller St. and Petaluma Blvd., from 10:30 AM to 3 PM;
- Western Avenue between Petaluma Blvd. and Keller Street, from 5 AM to 6 PM;
- “E”, “F” and “H” Streets between Fourth St. and Fifth St., from 7 AM to 3 PM
How can I drive into that area? The parade area is closed to through traffic. Only residents may drive through.
Where can I park? There is plenty of parking in the City Parking Garage on First & C Street and the City Parking Garage on Keller and Western Ave. The city also waives the 2 hour parking restriction on that day for the surrounding non-closed streets. OR, avoid parking altogether and enjoy a free ride on Petaluma Transit's clean, safe, and Wi-Fi equipped buses to the Parade (information on transportation tab above).
- Live near S McDowell Blvd, Ely Blvd S, Sonoma Mtn Pkwy, Maria Drive, or E. Madison? Take Route 33 to ETC (Safeway) & transfer to Route 11 to Copeland Transit Mall and walk to the parade.
- Live near N. McDowell Blvd? Take Route 2 to ETC (Safeway) & stay on the bus, it will then go to Copeland Transit Mall (the bus becomes Route 11 once it departs ETC) and you can walk to the parade.
- Live near Lakeville Hwy, Frates Road, S. McDowell Blvd, or Caulfield? Take Route 24 to Copeland Transit Mall and walk to the parade.
- Live near Petaluma Blvd N. take Route 1 to Copeland Transit Mall and walk to the parade.
What about Accessible Parking? Accessible parking is available on the corner of 2nd Street & C Street in the City parking structure. With closures, you’ll need to enter on 1st Street (off of D Street), make a left onto C Street, and then you can enter the parking garage on the left. The distance to the parade route on Petaluma Blvd. is one block. Accessible parking is also available in the City Parking Garage on Keller Street and Western Ave, and is a very short distance to the parade route. There is an accessible parking area behind the A Street Parking Lot off of 5th Street next to the old education building on the corner of B Street and 5th Street. Enter on 5th Street and to access the dedicated accessible parking spaces. These spaces are approximately one block to the parade route on 4th Street.
I’m in the parade. Where do I go? Everyone should check with whoever has organized their parade entry before the day of the event. The contact person for each unit involved in the parade is sent parade orders with when and where to show up the morning of the parade. All units line up in the surrounding neighborhoods and leave from Walnut Park at 4th and D Sts. to begin the parade route. Please don't drive through street closures, they are there for a reason. If you have a young child, please park and walk them to where they need to go. It's not safe for you or anyone else to drive through the street closures!
Who puts this on? The Petaluma Downtown Association and a volunteer committee plan this event. To contact, call 707.762.9348 or email Admin@PetalumaDowntown.com.
How is the parade funded? The Butter & Egg Days Parade is funded through business sponsorships, a grant from the County of Sonoma, vendor fees, entrant fees, and generous donations.
How can I help support the parade? We rely on the community’s support for this much-loved event. Ways to help include: signing up to be one of our 240 volunteers that help run the parade HERE; donating ~ any amount of donation is appreciated; becoming an Award Sponsor ($100 for one award, $250 for three, etc) which receives sponsor recognition on one or more of the awards that will be given to the winning entries.
Where is the judging stand? In front of McNear’s (23 Petaluma Blvd. N).
How many people are in the parade? Over 3,000 people participate with around 135 parade entries and 8 divisions. This includes: floats, horses, marching bands, novelty units and more.
Where can I see the parade? From the curb along the entire parade route.
Can I sit in the street? No. The street must be kept clear. There are horses and many large units. For safety reasons, all spectators must stay on the curb.
What if it rains? The event goes on, rain or shine.
What are the deadlines for participating in the parade? The earlybird deadline to enter the parade is March 6, regular deadline is March 13, late entry deadline is March 20.
How do I put together a parade unit or float? It’s fun to create decorations for your parade unit, whether you’re pushing shopping carts, walking your llamas, or having a float. To get some hints or tips, join us for our Float Workshop. Date and location will be announced shortly! Email Sarah@PetalumaDowntown.com to receive information.
What if I want a food booth, non-profit booth, or other vendor booth in the Festival? Simply complete the appropriate vendor forms online! Applications are in the links below.
How do I see the Booth locations? Booth locations will be approximate to the 2022 event. View 2022 event map HERE.
When is the deadline for reserving booth space? We accept applications for booths at Butter & Egg Days Festival until we run out of space.