A BID is a special mandatory assessment district formed to fund services, activities and programs above and beyond services provided by the City, for the purpose of improving the downtown core and common areas, and strengthening businesses within the district. The PDA are the administrators of the BID funds.  All businesses in the BID area are welcome to participate by joining the BID committee  which meet monthly to decide on how best to use the funds in the  district.


All licensed business within the BID boundaries pay an annual assessment which is billed at the beginning of each  year.

The BID invoice is based and calculated on your zone location, type of business and amount of employees. To perform this calculation the City of Petaluma used data from the State Employment Development Department (EDD) regarding the number of employees you reported to them. Please be aware that it is very important to check that you are correctly billed for the right amount of employees. Employees are calculated on full time hours (part time employees should be added together to get a full time equivalent). Should you have any questions regarding your zoning or employee amounts please contact our local billing services company MUNGLE & ASSOC. - 707.241.0195 - PETALUMABID@CMUNGLE.COM



  The Business Improvement District funds allow us to provide services, activities and programs for the purpose of improving the downtown core and common areas in a way that the City cannot.     Marie McCusker, Executive Director of the Petaluma Downtown Association